The trouble with ‘Fred’

By -

Columnist Kristine Schachinger argues that Google's shift towards less transparency with SEOs and webmasters isn't beneficial to anyone -- even Google.

The post The trouble with ‘Fred’ appeared first on Search Engine Land.



from Channel: SEO – Search Engine Land http://selnd.com/2x23dnc
via SEO In Mumbai

Comments

Post a Comment

Popular posts from this blog

How To Do Local SEO for Businesses Without Physical Locations in 2021

By -
Image
Posted by MiriamEllis “My business makes local deliveries, but doesn’t have a storefront. How do I handle listings management?” “I work from home. How should I be doing local SEO?” “Are there any tips for doing local SEO for clients like NerdWallet or Credit Karma that serve all customers virtually?” Queries like these about doing local SEO for businesses with nuanced, hidden, or no physical locations and with varied models of customer fulfillment are AMA FAQs and perennial topics on marketing fora. Attendees at the recent Moz Webinar on The ROI of Local SEO repeatedly asked about this subject. Business owners and marketers who haven’t serendipitously discovered Google’s various guidelines are left wondering how to promote non-brick-and-mortar brands. Even where there’s awareness that such guidance exists, Google is continually evolving its stance. It’s easy to make mistakes, overlook updates, and miss out on opportunities. The great news is, there are local marketing possibilit...
Read more

How to Identify and Refresh Outdated Content

By -
Image
When someone regularly adds new content to their sites, they face an inevitable question: What happens to my older articles? The way blogging works is really unfair to your past work: It gets buried in archives, losing traffic and relevance. Is there a way to keep your content always up-to-date? Yes, but first let’s discuss the why. Why update your content? Keeping your content fresh and updated is more than overcoming the unfairness of your past work fading away. It's actually a legit marketing tactic that saves money and makes your users’ on-site experience smoother. So let’s dive into why updating old content is so important: 1. User experience The most obvious reason is that you want each of your site pages to be an effective entry landing page: Outdated content and broken links will likely result in bounces. These are lost leads and clients. 2. Search engine optimization When it comes to SEO, content updates offer quite a few advantages: Maintaining more consisten...
Read more

India Free Local Business Listing directories websites list

By -
In India there are millions of businesses are listed in the  Indian business listing directory sites , if you’re planning to establish a new business or if you already own a business then my advice is to  submit your Business to Local business Listing sites in India , it will bring new customers to you and helps to increase in your sales. 1 http://www.indiamart.com/ PR6 2 http://www.indiaonestop.com/classified%20index.htm PR5 3 http://directories-today.com/ PR5 4 http://www.indianindustry.com/ PR5 5 http://www.bizzduniya.com/ PR5 6 http://www.indianyellowpages.com/ PR5 7 http://yellowpages.webindia123.com/ PR5 8 http://www.exportersindia.com/ PR5 9 http://www.askme.com PR5 10 http://biz.prlog.org/ PR5 11 http://www.justdial.com/ PR5 12 http://scientificdealers.com/ PR4 13 http://www.my-kerala.com/dir/ PR4 14 http://www.my-telugu.com/dir/ PR4 15 http://www.indiabusinessportal.com/ PR4 16 http://www.indiafocus.in/ PR4 17 http://www.websofindia.com/ PR4 18 h...
Read more