SEO Salman's Blog

Columnist Brian Patterson believes that SEO success depends not only on your knowledge and skills, but on your ability to work efficiently. Check out his five suggestions for increasing SEO productivity. The post 5 tools, tips and hacks to maximize your SEO output appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2vlBmlz via SEO In Mumbai

Gboard also now supports Arabic, Hebrew and Farsi languages. The post Latest Gboard iPhone updates include access to Maps, YouTube & a new drawing feature appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2we3m6V via SEO In Mumbai

Think you're an expert on featured snippets? Then put your money where your mouth is and take this quiz, created by columnist Stephan Spencer! The post Featured snippets: How much do you really know about them? [QUIZ] appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2h8R5OE via SEO In Mumbai

Posted by randfish Typical link outreach is a tired sport, and we've all but alienated most content creators with our constant link requests. In today's Whiteboard Friday, Rand outlines five smart ways to earn links to your site without having to beg. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week, I'm going to help you avoid having to directly ask for links. Some people in the SEO world, some link builders are extremely effective. If you go to the Russ Jones School of Link Outreach, you need to make a big list of people to contact, get in front of those folks, outreach them, and have these little success rates. But for some of us, myself included, I just absolutely hate begging people for links. So even though I often produce content that I want people to link to, it's the outreach process that stops me from having success. B

9 months after Google began support fact labels in search, Bing now added markup support for ClaimReviews, the annotations behind fact checking labels. The post Bing now supports ClaimReview markup for fact labels in search appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2w33Sob via SEO In Mumbai

Google's new recruiting management tool, Hire, has a beautifully designed website. But columnist Nate Dame points out that they don't seem to be following their own SEO best practices. The post Google’s big, new tech launch had lots of SEO #fails appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2v0QYdz via SEO In Mumbai

Not that Google wants you to take these steps, but if you really wanted to drop supporting AMP on your site, here is how to do that. The post Google has explained how you can remove your AMP content from Google search appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2eOQhhb via SEO In Mumbai

Search engine optimization (SEO) can sometimes be treated as an afterthought, but columnist Nate Dame outlines how keyword research can be instrumental in planning and developing an effective content calendar. The post 3 reasons SEO belongs at the beginning of a project, not the end appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2w0lEsz via SEO In Mumbai

Several years after Google launched Google Instant, they are killing the default search feature to bring search more inline with mobile devices. The post Google has dropped Google Instant Search appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2tDdJQO via SEO In Mumbai

Posted by BritneyMuller You, a content marketing ninja, are able to wield immense SEO reach with your content in ways most SEOs (*cough* like myself) can only dream of. BUT, you’re not leveraging keyword research to your advantage! The fact that you can discover how many people per month are searching for something, what words they're using, and what questions they're asking still blows my mind! Keyword research doesn’t have to be a marathon bender. A brisk 30-minute walk can provide incredible insights — insights that connect you with a wider audience on a deeper level. Why keyword research is essential [Case Study] My previous company, Pryde Marketing, was not founded on out-of-this-world high-quality content. It was founded on leveraging online data strategically for private medical practices. When we were hired to do keyword research for an MRI company, we discovered that hundreds of people a month were searching “open vs closed mri” but no one was providing any goo

Regulators and courts seek to assert authority over global search results rather than limit decisions to their own countries. The post Google fighting local battles over global control of its index in Canada, France appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2uyTqWf via SEO In Mumbai

After a year of testing, we now have a carousel format for the Sitelinks interface in the mobile Google search results. The post Google officially changes Sitelinks design to carousel format appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2vGctOx via SEO In Mumbai

For search, the alerts will display at the top of results related to the incident or crisis location. In maps, there will be a tappable card with relevant details. The post Google adds new SOS Alerts to search and Maps as part of its crisis response features appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2h0iNgi via SEO In Mumbai

Move over, fake news. Columnist David Rodnitzky takes a look at fake facts about online marketing vendors and why Google’s SEO algorithm isn't separating the fake review sites from the real ones. The post Meet the fake news of the online marketing world (that Google loves!): Review sites appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2vXkk9R via SEO In Mumbai

There are many factors that contribute to high search engine rankings, but columnist Ryan Shelley argues that we often overlook the most important one: the user experience. The post The psychology of search: Unleashing the power of connection appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2tWf44B via SEO In Mumbai

How can we, as SEOs, do better for our clients? Columnist Chris Liversidge has his own framework for mapping SEO strategy down to hard-dollar impact. The post Building ROI-focused SEO strategies: A framework appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2v4dYsJ via SEO In Mumbai

Posted by Angela_Petteys To say marketing automation is a complex subject is putting it mildly. On the surface it seems simple enough, but once you get just a little bit deeper into it, it’s overwhelming. Even if you work with marketing automation on a daily basis, it can be hard to describe. When used correctly, marketing automation can be useful in helping sales and marketing teams do their jobs more effectively so they can reach their goals. But there are also a lot of misunderstandings about what marketing automation is and isn’t. Let’s try to get a better understanding of what marketing automation is and how it can potentially help a business. What is marketing automation? Marketing automation is the use of software to deliver personalized messages to customers and leads. The software allows you to create a dynamic series of messages to send to your contacts. The message a person receives is decided by factors you specify, like what their spending habits are, where they are in

Google is running a small experiment where they automatically play videos in the knowledge panel. This is a shocking move by Google but the test does not mean this will be rolled out to everyone. The post Google confirms testing auto-play videos in the search results appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2uS774I via SEO In Mumbai

Posted by NickRebuildGroup Ranking near the top of the SERPs for short-tail keywords in competitive business verticals can be extremely difficult. Wikipedia, Dictionary.com, and similar sites have the market cornered on ranking at the top of search results. Even if you manage to rank in the first position, there are featured snippets , ads, map packs, and other SERP layouts that are dominating the space as well. Because short-tail keywords have such broad search intents, it's in the search engine’s best interest to try and answer questions directly in SERPs. That is the intent of featured snippets. If a search engine is able to answer a user’s query without them leaving the results page, they believe that delivers the best result. And the proliferation of featured snippets is only beginning. According to Search Engine Land, 19.45% of queries will display rich answers (a form of featured snippets) in Google. A search for “what is orthodontics” in an incognito Google Chrome windo

Columnist Bobby Lyons explains why SEOs must move away from "SEO content" and start thinking about content that meets users' needs throughout the buyer journey. The post Developing content for the customer journey appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2uitwpH via SEO In Mumbai

Columnist Chris Silver Smith discusses the factors that affect the time it takes to clean up online content that damages your name or reputation. The post How long does reputation management take? appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2ucI0ai via SEO In Mumbai

New filters have been added to the search appearance tab in the Google Search Analytics report for job listings. The post Google Search Analytics report now breaks down job listings & details results appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2ucqrr2 via SEO In Mumbai

It's not a bug, it is a feature change, says Google, when it comes to the change in some of the metrics reporting in the Google Search Analytics tool. The post Google Search Console average impression data change is not a bug, it is a reporting change appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2uJmUn3 via SEO In Mumbai

Columnist Kyla Becker explains how poor visibility into JavaScript backlinks can impact webmasters' ability to keep a clean backlink profile. The post Did you know? Google sees JavaScript links you don’t appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2viXx8A via SEO In Mumbai

Google is experimenting with a new movie feature to let searchers tag videos. The post Google asks some searchers to tag movies with critic statements appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2tG87Vj via SEO In Mumbai

Posted by bridget.randolph Recently I made the shift to freelancing full-time, and it’s led me to participate in a few online communities for entrepreneurs, freelancers, and small business owners. I've noticed a trend in the way many of them talk about SEO; specifically, the blocks they face in attempting to “do SEO” for their businesses. Again and again, the concept that "SEO is too hard to stay on top of... it’s always changing" was being stated as a major reason that people feel a) overwhelmed by SEO; b) intimidated by SEO; and c) uninformed about SEO. And it’s not just non-SEOs who use this phrase. The concept of “the ever-changing landscape of SEO” is common within SEO circles as well. In fact, I’ve almost certainly used this phrase myself. But is it actually true? To answer that question, we have to separate the theory of search engine optimization from the various tactics which we as SEO professionals spend so much time debating and testing. The more that I w

Worried about making mistakes as a link builder? Columnist Julie Joyce describes 11 of the worst ones she's seen and discusses how making mistakes helps you build better links. The post Why mistakes make you a better link builder appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2vf8isL via SEO In Mumbai

Columnist Eric Enge breaks down the "AMA With Google Search" session at SMX Advanced, where Search Engine Land founding editor Danny Sullivan interviewed Webmaster Trends Analyst Gary Illyes from Google. The post What I learned from the Danny Sullivan/Gary Illyes keynote at SMX Advanced appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2u67U1i via SEO In Mumbai

If your metrics have gone awry since July 13, don't panic. It may just be a bug. The post Google Search Console may have a bug with the average position metric appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2uvkXu1 via SEO In Mumbai

Posted by MiriamEllis It’s 105 degrees outside my office right now, and the only thing hotter in this summer of 2017 is the local SEO industry’s discussion of review spam. It’s become increasingly clear that major review sites represent an irresistible temptation to spammers, highlighting systemic platform weaknesses and the critical need for review monitoring that scales. Just as every local brand, large and small, has had to adjust to the reality of reviews’ substantial impact on modern consumer behavior, competitive businesses must now prepare themselves to manage the facts of fraudulent sentiment. Equip your team and clients with this article, which will cover every aspect of review spam and includes a handy list for reporting fake reviews to major platforms. What is review spam? A false review is one that misrepresents either the relationship of the reviewer to the business, misrepresents the nature of the interaction the reviewer had with the business, or breaks a guideline.