SEO Salman's Blog

Contributor Kris Jones explains why having a responsive web design is a great first step but combining AMP with a PWA design is better. The post Is responsive web design enough? (Hint: No) appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2Kpkezu via SEO In Mumbai

Posted by SarahBird More link data. Fresher link data. Faster link data. Today, I’m delighted to share that after eons of hard work, blood, sweat, tears, and love, Moz is taking a major step forward on our commitment to provide the best SEO tools money can buy. We’ve rebuilt our link technology from the ground up and the data is now broadly available throughout Moz tools. It’s bigger, fresher, and much, much faster than our legacy link tech. And we’re just getting started! The best way to quickly understand the potential power of our revolutionary new link tech is to play with the beta of our Link Explorer . Introducing Link Explorer, the newest addition to the Moz toolset! We’ve heard your frustrations with Open Site Explorer and we know that you want more from Moz and your link building tools. OSE has done more than put in its time. Groundbreaking when it launched in 2008, it’s worked long and hard bring link data to the masses. It deserves the honor of a graceful retirement. ...

Achievement unlocked! Google has begun sending out mobile-first indexing notifications to webmasters. The post First batch of Google mobile-first indexing notifications goes out today appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HDROEn via SEO In Mumbai

In the last of this three-part series, Contributor Sherry Bonelli says a podcast might be an audio file, but you can create unique written content from it to help with your branding and SEO efforts. Here's how. The post How to use a podcast to create smart and usable content appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2jj7CxK via SEO In Mumbai

Google has officially updated its job posting guidelines and says if you violate those guidelines, your site can receive a manual action. The post Google announces new job posting guidelines & requirements appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2vRvSA5 via SEO In Mumbai

Even a magic SEO wand will not get a web page to rank if the page has not been indexed. Contributor Janet Driscoll Miller suggests that making sure web pages can be indexed is key during an SEO audit. The post The first steps of your SEO audit: Indexing issues appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HAkJFe via SEO In Mumbai

Posted by Dr-Pete If you've been searching for a quick hack to write content for featured snippets, this isn't the article for you. But if you're looking for lasting results and a smart tactic to increase your chances of winning a snippet, you're definitely in the right place. Borrowed from journalism, the inverted pyramid method of writing can help you craft intentional, compelling, rich content that will help you rank for multiple queries and win more than one snippet at a time. Learn how in this Whiteboard Friday starring the one and only Dr. Pete! Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hey, Moz fans, Dr. Pete here. I'm the Marketing Scientist at Moz and visiting you from not-so-sunny Chicago in the Seattle office. We've talked a lot in the last couple years in my blog posts and such about featured snippets. So these are answers that kind of cross with organic. So it's an answer box...

Posted by ErinMcCaul Have you been wanting to come to MozCon but just can’t swing the budget? Want to take a selfie with Roger, meet like-minded friends at our afterparties, and learn from leading industry experts? I’m thrilled to announce that you can do it all by winning a free ticket to join us at MozCon this July! Those front-row seats look awfully cushy. I’m one of the behind-the-scenes house elves who helps make MozCon happen, and I’m here to tell you everything you need to know about entering to win! To enter, just submit a unique piece of content telling us why we should send you to MozCon by Sunday May 6th at 5pm PDT. Make sure your entry is both original and creative — the Moz staff will review all submissions and vote on the winner! If you’re chosen, we’ll pick up the tab for your registration and accommodations at the Grand Hyatt. You’ll also have a reserved VIP seat in our front row, and an invite to mix and mingle at our pre-event MozCon speakers’ dinner! Without ...

Posted by WallStreetOasis.com My name is Patrick Curtis, and I'm the founder and CEO of Wall Street Oasis , an online community focused on careers in finance founded in 2006 with over 2 million visits per month. User-generated content and long-tail organic traffic is what has built our business and community over the last 12+ years. But what happens if you wake up one day and realize that your growth has suddenly stopped? This is what happened to us back in November 2012. In this case study, I’ll highlight two of our main SEO problems as a large forum with over 200,000 URLs, then describe two solutions that finally helped us regain our growth trajectory — almost five years later. Two main problems 1. Algorithm change impacts Ever since November 2012, Google’s algo changes have seemed to hurt many online forums like ours. Even though our traffic didn’t decline, our growth dropped to the single-digit percentages. No matter what we tried, we couldn’t break through our “plateau ...

Consumer media consumption is rapidly shifting from text to visual images. Website content that includes compelling images averages nearly twice as many views as text, and four times more customers would rather watch a video about a product than read about it. There has been explosive growth in the adoption of visual media to dramatically […] The post Best practices for optimizing media-rich web page speed appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HnDVKk via SEO In Mumbai

Do we overcomplicate link building to make the job look glamorous? Contributor Julie Joyce thinks we might and suggests it's only as hard as you make it. The post Why do we overcomplicate link building? appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2Ji385j via SEO In Mumbai

Just under 40 percent said they were open to ads if they were “relevant.” The post Study: Majority reject ads on smart speakers appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HHUikq via SEO In Mumbai

Posted by RobBeirne Digital marketers have always had one drum they loudly beat in front of traditional advertising channels: "We can measure what we do better than you." Now, we weren't embellishing the truth or anything — we can measure digital advertising performance at a much more granular level than we can traditional advertising. But it's not perfect. Multichannel digital marketing teams always have one niggling thought that keeps them awake at night: online activity is driving in-store sales and we can't claim any credit for it. Offline sales are happening. Sure enough, we're seeing online shopping become more and more popular , but even so, you’ll never see 100% of your sales being made online if you're a multichannel retailer. Whether it’s a dress that needs to be tried on or a TV you want to measure up before you buy, in-store purchases are going nowhere. But it's more important than ever to make sure you don't underestimate the impact ...

Google has confirmed the rumors that there was a Google search algorithm update that took place on Monday. Some sites may have seen their rankings improve, while others may have seen negative or zero change. The post Google confirms rolling out a broad core search algorithm update earlier this week appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2F4dROj via SEO In Mumbai

Google autocomplete saves 200 years of typing time every single day. The post Google expanding types of predictions they remove from autocomplete appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HCHTOk via SEO In Mumbai

Contributor Marcus Miller gives us an overview of international and multilingual SEO and lists ways hreflang tags can be used to help search engines understand language and regional content variations. The post Hreflang tags: How to serve correctly regionalized content appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2F3Drmz via SEO In Mumbai

Posted by randfish The lessons Rand has learned from building and growing Moz are almost old enough to drive. From marketing flywheels versus growth hacks, to product launch timing, to knowing your audience intimately, Rand shares his best advice from a decade and a half of marketing Moz in today's edition of Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we are going to chat about some of the big lessons learned for me personally building this company, building Moz over the last 16, 17 years. Back in February, I left the company full-time. I'm still the Chairman of the Board and contribute in some ways, including an occasional Whiteboard Friday here and there. But what I wanted to do as part of this book that I've written, that's just coming out April 24th, Lost and Founder , is talk about some of the element...

Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity. The post Voice agents and interfaces will require many new marketing strategies appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2HcJmrl via SEO In Mumbai

When Google's first party responses are not available, Google may ask if you want to use a third-party service. The post Google Assistant sometimes uses AccuWeather when their weather service fails appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2Hay373 via SEO In Mumbai

Startups can't afford to miss a SEO trick when it comes to launching a new site, says Contributor Pratik Dholakiya. Here's a checklist to help keep you on track. The post The 40-point SEO checklist for startups appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2H9nIIC via SEO In Mumbai

We've been hearing about the mobile-first index forever, and now it's finally here. Contributor Jim Yu shares five ways webmasters can optimize their content and on-site technical elements to succeed in the new index. The post Google’s mobile-first index has set sail. Are you on board? 5 SEO essentials appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2JTvhAH via SEO In Mumbai

You'd better remove job listings from your website shortly after you fill those positions, or Google may penalize your website. The post Google may issue manual actions over job schema on expired job listings appeared first on Search Engine Land . from Channel: SEO – Search Engine Land https://selnd.com/2JPPVSB via SEO In Mumbai

Posted by MiriamEllis Image credit: Abraham Williams If you’re marketing big brands with hundreds or thousands of locations, are you certain you’re getting model-appropriate local SEO information from your favorite industry sources? Is your enterprise checking off not just technical basics, but hyperlocalized research to strengthen its entrance into new markets? Before I started working for Moz in in 2010, the bulk of my local SEO experience had been with small-to-medium business models. Naturally, the advice I was able to offer back then was limited by the scope of my work. But then came Moz Local, and the opportunity to learn more about the more complex needs of valued enterprise customers like Crate & Barrel with more than 170 locations, PAPYRUS with 400, or Bridgestone Corporation with 2000+. Now, when I’m thumbing through industry tips and tactics, I’m better able to identify when a recommended practice is stemming from an SMB mindset and falling short of enterprise rea...