SEO Salman's Blog

Ever wanted to hear answers to your SEO questions straight from the mouths of Googlers? Columnist Eric Enge recaps a session from SMX West where audience members were able to ask Google anything. The post 39 questions with Google at SMX West appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2nDY6q7 via SEO In Mumbai

Posted by randfish Even if you know — deep down in your heart of hearts — how important SEO is, it's hard to prioritize when you have less than 3 hours a month to devote to it. But there's still a way to include the bare minimum, even if you run on a tight schedule. In today's Whiteboard Friday, Rand covers a minimum viable SEO strategy to give those with limited time a plan going forward. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week, Minimum Viable SEO. So if you only have a few minutes in a month, in a week to do some SEO, and I know many of you are professional SEOs, but you work with lots of folks, like content creators, clients, web developers, who have very, very limited time, what I want to try and do is provide a path for you of "do this if you have no other time in the week to do your SEO." So let's say he...

Chinese search engine Baidu will soon support Accelerated Mobile Pages (AMP) in its search results, expanding the reach of AMP significantly. Columnist Hermas Ma believes the worldwide impact on mobile page speed will be notable. The post Baidu becomes Google’s biggest ally in mobile page speed appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2odhqNS via SEO In Mumbai

Posted by ronell-smith According to our calculations, MozCon 2017 is a mere 158,000 minutes away. (But who’s counting, right?) As you might have guessed, we’re quite excited about our latest event, in large part because we have some new tricks up our sleeves. (More on that at a later date. We promise.) Aside from a few tweaks here and there, though, the next MozCon won’t be much different from those in years past. That is, it'll be unique and awesome in equal amounts. MozCon 2017: July 17–19 in Seattle You can still expect world-class speakers sharing original information in a one-of-a-kind, charged atmosphere. Plus great food, plenty of snacks, and conversations that’ll have your mind humming for days. And for you last-minuters who haven’t grabbed your ticket yet, now’s the time to... um... grab that ticket you’ll be crying over if you wait too long: Grab your tickets now We've kept you waiting long enough, so take a look at some of what's in store for you at MozC...

Here is our first report from an SEO data provider that analyzes 300 domains after the Google Fred update. The post Fred’s losers: Sistrix analysis says ad-heavy, thin-content sites hit worst appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2nh5ZAj via SEO In Mumbai

Google often provides useful information to the SEO community, but columnist Nate Dame argues that ultimately, the company's advice is in their best interest, not yours -- so make sure you understand the nuances. The post Why Google’s SEO advice is NOT (always) in your best interest appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2ngXntd via SEO In Mumbai

Less than a year since Google first introduced rich cards in the US, they're now expanding the feature globally. The post Google quietly expands rich cards worldwide appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2njprgk via SEO In Mumbai

SEMPO's survey results show social advertising was the fastest-growing segment among digital marketing efforts. The post 2016 State of Search report: Paid search dominates, but social ads are catching up appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2mPsTDk via SEO In Mumbai

Posted by Alex-T To measure, or not to measure? When it comes to outlining potential metrics in digital marketing, I always ask myself a question: “Can I measure this?” For the most crucial elements of your strategy, the answer will likely be yes. But digital marketing involves tons of metrics that we must track on a daily basis. The majority of the data we gather gives us a general understanding of what’s going on, yet keeps us too far away from reaching our business goals. For instance, Google Analytics alone has more than 75 standard reports and each of them can be modified, providing us with even more data. Trust me, it’s hard to stick to your goal if you delve too deep into analytics. So, yes, the struggle is real. I'm not going to reinvent the wheel here. In this article I'll break down the most important steps you need to take when you are at the crossroads of defining your company’s short- or long-term digital marketing objectives. What if things go south, you ask?...

With hundreds, thousands, tens of thousands, and even millions of pages, sites, and keywords to manage and optimize, enterprise SEO has become increasingly complicated and time-consuming. Using an enterprise SEO software platform can increase efficiency and productivity while reducing the time and errors involved in managing organic search campaigns. If you are to looking to […] The post Compare 13 leading SEO software platform vendors appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2nxi33B via SEO In Mumbai

Posted by Casey_Meraz For years, I've been saying that if you have a problem with spammers in local results, you can just wait it out. I mean, if Google cared about removing spam and punishing those who are regular spammers we'd see them removed fast and often, right? While there are instances where spam has been removed, it seems these are not fast fixes, permanent fixes, or even very common. In fact, they seem few and far between. So today I’m changing my tune a bit to call more attention to the spam issues people employ that violate Google My Business terms and yet continue to win in the SERPs. The problems are rampant and blatant. I've heard and seen many instances of legitimate businesses changing their names just to rank better and faster for their keywords. Another problem is that Google is shutting down MapMaker at the end of March. Edits will still be allowed, but they'll need to be made through Google Maps. If Google is serious about rewarding brands in...

Contributor Brian Wood from Wayfair.com shares data which suggests that title tags that perform well in paid search don't necessarily indicate winning SEO titles. The post Study: PPC cannot accurately identify winning organic titles appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2ouBBmU via SEO In Mumbai

Columnist Julie Joyce explores some of the most common issues that interfere with naturally attracting good links. The post 4 major barriers to being linkable appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2o1YEJ9 via SEO In Mumbai

No need to panic: There is a reporting bug in the Google Search Console Search Analytics report. Google is working on a fix. The post Google Search Analytics bug drops some image search traffic from reports appeared first on Search Engine Land . from Channel: SEO – Search Engine Land http://selnd.com/2opH9iB via SEO In Mumbai

Posted by Dom-Woodman Imagine you work for an e-commerce company. Wouldn't it be useful to know the total organic sessions and conversions to all of your products? Every week? If you have access to some analytics for an e-commerce company, try and generate that report now. Give it 5 minutes. … Done? Or did that quick question turn out to be deceptively complicated? Did you fall into a rabbit hole of scraping and estimations? Not being able to easily answer that question — and others like it — is costing you thousands every year. Let’s jump back a step Every online business, whether it’s a property portal or an e-commerce store, will likely have spent hours and hours agonizing over decisions about how their website should look, feel, and be constructed. The biggest decision is usually this: What will we build our website with? And from there, there are hundreds of decisions, all the way down to what categories should we have on our blog? Each of these decisions will gene...